Tuesday, 4 June 2013

The New Blue Sky Thinking Revolution

There's not a cloud in the sky so it's a perfect day to do some quality blue sky thinking. And yes, I am serious. I was delighted to be asked to contribute to the Mind Your Own Business magazine, which is put together by Evereti - a super-sharp young agency with big ambition. 

It called for something provocative and reclaiming the Blue Sky Thinking phrase seemed like a good place to start. I truly believe that nature has a lot to teach companies that care to listen and outdoors is always a superb place to do business.  

(There's lots more good stuff in the free download on the the MYOB site as well).




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